SEO Services


How to Find a Needle in a Haystack

Where is the best place to hide a dead body? On the second page of the Google search results.

Don’t go down that rabbit hole. Focus on your SEO and get your website ranked at the top of Google’s Page 1.

You want your website to be ranked at the top of the search results page and we want to put you there and make you more discoverable to your potential clients.

We grow your business’s online presence so that you come out on top.

 

So, what is this magical SEO we keep talking about?


SEO, or Search Engine Optimization, is the practice of optimizing a website to improve its ranking and visibility in search engine results pages (SERPs). The goal of SEO is to increase organic, or non-paid, traffic to a website from search engines like Google, Bing, Yahoo, etc.

To simplify, when someone searches on Google for a product or service, Google will load a page of results linking to many websites or articles. Your goal is for your page to appear in the top 10 results when someone searches for your products and services.

To achieve this goal, the content on your website needs to contain certain keywords and phrases that search engines will deem relevant to users who search for your products and services. Additionally, SEO also involves making changes in the technical aspect of your website such as on-page and off-page optimization, link building, editing meta tags, updating link descriptions, and the like.

Overall, this is an ongoing process, because, like many other technological and digital innovations, these things are constantly evolving. Therefore, your website should be updated consistently to keep up with the ever-changing algorithms.

The Numbers

In a world where there are 99 000 Google searches every second – adding up to 8.5 billion searches a day – you want to make sure your clients find what they are looking for. You want to make sure they find YOU

99 000 searches per second
This staggering amount adds up to over 3.5 billion searches per day and 1.2 trillion searches per year worldwide.

75% of Google searches
never go past the first page of search results! Is your website on the first page?

300% more organic traffic
Organic searches drive 300% more traffic to websites than social media.

67.6% of clicks on the first 5 results
The first 5 organic results from the search engine results page account for 67.6% of all clicks. So is your website in the top 5?

Let’s Get Technical


As SEO specialists, our ultimate and overarching goal is to attain measurable results through improved brand visibility – ensuring that you stand out from the rest in your industry.

Because we get it – it’s all about the conversion rate at the end of the day.

We aim to increase organic web traffic (nerd-speak translation: when clients find your website from their own searches relating to a product or service which you provide) in order to increase sales. We achieve this by curating the number of quality visitors (nerd-speak translation: website visitors who are more likely to buy or invest) to your website, thereby improving the chances of sales.

Technical SEO Audit
We analyse your website pages, titles, tags, content and overall structure to establish your current ranking in search engine results.

Link & Citation Building
A backlink is a link one website or web page gets from another website or web page. These seemingly small hyperlinks have a huge influence on a website’s prominence in search engine results, making them a crucial addition to any website.

Competitor & Industry Analysis
Competition analysis is the process of evaluating how those who have the top rankings fare when it comes to the most important SEO factors.

We break this down into:

  • Competitors analysis of your biggest competitors
  • Keyword competition analysis
  • Backlink competition analysis
  • Industry trend analysis

Keyword Research
We research the keywords and phrases in your web content that make it possible for people to find your website via search engines. We use the SEO keyword ranking metric to measure your search engine rankings for those specific keywords and how your ranking changes over time.

Keyword strategy is one of the cornerstones of SEO, and should involve selecting high-performing keywords that drive relevant traffic to your business.

Monitoring & Reporting
We measure your progress and give you feedback on the way forward while considering how other elements of digital marketing can contribute to your future goals and campaigns. Our data analytics capabilities ensure that you are always up to date and able to adapt first. We are trailblazers, and we want our clients to be able to be trailblazers, too