Social Media Management
Reach people on all social platforms.
How to Find a Needle in a Haystack
Method 4: Start a Search Party
What Is Social Media Management?
Social media management is a way for you to go beyond just posting updates on your social media profiles. It’s a way for you to engage with your audience and look for new opportunities to increase your reach and online presence.
Social media gives you the tools to build your brand and target your audience in a personal and interactive way.
Doing this effectively and finding ways to measure success is often difficult for businesses to master, and that is where we step in. We can help you identify brand goals, set up marketing objectives, create a strategy and choose the correct channels and tactics to make the desired impact on your audience.
Everyone knows what social media is, but do you know how great its influence and reach is?
BILLION daily active users
That is 45% of the global population.
52% of consumers’ online and offline purchases are influenced by Facebook.
research via social media
43% of global users use social media to research products online.
The average of 3 hours per day per person are spent on social media and messaging.
Let’s Get Technical
Page Audit & Setup
Whether you need a new page or something to refresh your existing page – we can do it. Before we begin working on your page setup, we start with an audit to analyse what your audience is looking for, and how your competitors are succeeding. This audit gives us the data we need for the next step towards growing your reach.
Strategy & Goals
Developing a social media strategy is vital to reaching your set goals. Taking the information we now know about your audience into consideration helps us answer critical questions such as: What type of content is the most suitable? What is our goal with that content? And how does it speak to the needs of your audience?
Social Media Advertising
Putting aside a budget to allow for social media advertising over and above your post schedule can benefit your brand tremendously. The best part is that social media advertising is flexible to fit within your budgeting allowances.
Advertising in this way enables us to target highly-relevant leads with precise characteristics according to what is important to your particular campaign. It also allows us to target specific demographics, utilising your budget to its maximum potential and reducing wasteful spending.
Content & Post Management
After answering these critical questions and creating a plan, we set it in motion. When it comes to social media, consistency is key, so having a regular post schedule and creating reliable content that educates, interests, entertains and directs your audience is the way to go.
Social listening allows us to track, analyse and respond to conversations being had about your brand online. This data informs our team on how to refine content strategies and improve the overall online customer experience, thus adapting your campaign for a better success rate.
Monitoring & Reporting
Each month we will send you a report on the metrics of your social activity and the progress or outcome of the campaigns. Being able to spend the time measuring your brand awareness and interactions with your audience will not only improve your social standing, but also create a level of trust and loyalty. This, ultimately, turns your audience into customers.
Let's Get Posting!
Being found is not as difficult as finding a needle in a haystack when you have the right partner. Take our hand and let us show you the simplest way for you.
25 Constitution Hill
Central, Port Elizabeth
T: +27 41 004 0018
C: +27 83 226 1392